
Store interiors include Apple’s signature oak tables, along with warm wall and floor finishes, all of which create a welcoming environment that draws customers inside to experience the product, participate in a community workshop, or lounge on one of several moveable cube seats positioned in front of the store’s east wall, which features a large 6K video screen used for product demos and entertainment. The store’s layout and detailing have been adapted here to complement the expressed structure of the subterranean building and to accommodate the topography of the city streets above.
Apple store manhattan experience full#
Prominently positioned in the epicenter of the bustling transportation hub, the new store is the only space to inhabit two levels and a full quarter of the light-filled structure.įeaturing 16 bays of storefront glass punctuated by the white steel beams of the Oculus, Bohlin Cywinski Jackson designed this 12,000-square-foot space to emphasize a strong connection to the public atrium, surrounding retail spaces, and adjacent train lines.


New York (October 13, 2016) – Apple’s newest Manhattan retail store, designed by Bohlin Cywinski Jackson, opened last month in the recently completed World Trade Center Oculus. WTC Retail Building in NY, USA: Architecture – design by Bohlin Cywinski Jackson, architectsĪpple Store World Trade Center Oculus, Manhattan, NY, USAĭesign: Bohlin Cywinski Jackson ArchitectsĪddress: Apple Store, 185 Greenwich Street New York, NY 10007

Apple Store World Trade Center Oculus NYC, Manhattan Retail Building, WTC New York Shop, Architect, Image Apple Store World Trade Center Oculus
